If You’re Into Tech, Then You’re Going To Enjoy This Week’s Two Live Video Shows!

This week on TheShow.live we have two special episodes that will dive deep into social media, AR, VR, and MR.

Cathy Hackl

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On Tuesday, we’ll be chatting with AR, VR, and MR pro, Cathy Hackl, who just finished up a week in Las Vegas at #CES2017. She’ll be sharing her “Top 10” take-a-ways from the big event.

Kim Garst

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On Wednesday at 4 pm ET, we have Forbes Top 10 social media Influencer, Kim Garst, joining us and sharing her thoughts about the platforms she believes we should all be focusing on in 2017 and beyond.

We’ll be live on Huzza and simultaneously stream to Facebook Live at http://TheShow.today

Direct links to this week’s episodes and all past and upcoming shows can be found at TheShow.live

How To Protect Your Digital ASS(ets) With Estate and Business Succession Planning

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What will happen to your Facebook, Snapchat and Instagram accounts when you die? Who will have access to your online business website or professional blog?

If you suffer from a serious illness or temporary incapacity, what will happen to all the domain names you have registered or use? If your incapacity is permanent, who has the legal right to access your personal and business documents on Google Drive or Dropbox?

After your death, incapacity or disability, who can access and control all of your pictures and videos on Shutterfly, Periscope, and Youtube? Will anyone need to access, for any reason, your PayPal and Stripe accounts?

Don’t forget about your smartphones, tablets, and laptops? If the FBI finds it challenging to access the iPhone of terrorists, do you think your family or business partner will be able to gain access to information they stored away on your digital devices?

Valuable Assets Most People Don’t Think About

All of the above are important and potentially valuable digital assets that should be taken into consideration in both estate and business succession planning. According to McAfee, the average Internet user has over $37,000 in unprotected digital assets. As we move from building digital footprints to digital billboards, I think this number is going to continue growing at an exponential rate.

The fact of the matter is that 60% of Americans do not have a Will or Trust. For those that do, few have thought about including their personal and professional digital assets into their estate or business succession plans.

Making sure your digital assets are part of your estate, and business succession plans is necessary for two reasons:

  1. It will help minimize and possibly even eliminate probate, avoid probate fees and estate death taxes.
  2. It will help protect valuable business assets and prevent the chance of your business being disrupted by claims and lawsuits involving domains, websites, and challenges regarding intellectual property rights.

From both a personal and business perspective, being able to control how your digital assets should be handled after death (maintained, moved and even deleted) avoids misunderstands and really will help your legal heirs settle your affairs. Planning ahead and giving access to all your digital assets including online merchant account and bill payment services will allow executors, trustees, and family members to locate and settle these accounts. In the business world, it may allow your business to move forward and thrive rather than come to a screeching halt and disappear. Continue reading “How To Protect Your Digital ASS(ets) With Estate and Business Succession Planning”

Shama Hyder (CEO of The Marketing Zen Group) Interview

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Shama Hyder is a friend and CEO of The Marketing Zen Group and author of the new book “Momentum”. Watch today’s show (recorded) and begin to learn the Five Principles of Momentum when bringing your company and brand on to the digital platform. Learn why the concept of customer focus is critical to your success and why you need to become the “go to” resource in your industry.

Dorie Clark, author of Stand Out, has this to say about Shama’s new book, “In the fact moving world of digital strategy, Shama Hyder stands out as a true expert… If you want to harness the true power of marketing in the digital age for your business, read this book.” [watch Dorie’s interview here]

Jay Baer, president of Convince and Convert and NYT bestselling author of Youtility says, “Timely and on target, Momentum shows you precisely how to use today’s modern marketing to outflank your competition. Great examples throughout and highly recommended!” [RSVP for Jay’s interview on June 20th here!]

Click here or on the image to watch today’s recorded show!