New Business Startup Mistakes


I just jumped off a private consultation with several clients. We discussed several specific startup challenges. This was an important session and so with their permission, I thought I’d share a general summary of the things we covered:

Every new business has challenges. You just don’t know what you don’t know.

Here’s a summary of the top 5 reasons we discussed as to why new startups with great ideas fail:

#1: Inability to focus: Great ideas are meaningless without a singular, laser-like focus on execution.

#2: Ignoring the customer: Startups fail when they build products for themselves, not for the people who will actually use them.

#3: Poor team dynamics: A team that lacks chemistry and a shared vision will struggle to bring their ideas to fruition.

#4: Running out of cash: Failing to manage finances prudently can result in a premature end for even the most promising startups.

#5: Lack of adaptability: In a rapidly evolving world, those who cling to their initial ideas without embracing change will be left behind.

Along the same lines, this is what I’ve watched my clients do right over the years. Here are the top 5 reasons new startups succeed:

#1: Passion and perseverance: Success comes to those who pursue their vision with relentless drive and unwavering commitment.

#2: Customer-centricity: Startups that listen, understand, and adapt to their customers’ needs are more likely to prosper.

#3: A cohesive, talented team: A team that works together harmoniously, with each member contributing their unique skills, can turn dreams into reality.

#4: Financial discipline: Successful startups know how to manage their resources, allowing them to weather the inevitable storms.

#5: Embracing change: Those who can pivot and adapt to the ever-changing marketplace will not only survive but thrive.

We dived deep on each topic discussing and sharing ideas and resources to take action on each item and move forward in a realistic direction.

For those of you in the early stages of your new business, I thought you’d find this helpful. Consider putting time aside and doing a deep dive with your team on each and every item.

Mitch Jackson, Esq.

My consulting services

Author: Mitch Jackson

I'm a California trial lawyer trying to fix the world one client, cause, and digital interaction at a time.

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