Social media marketing and branding wiz, Nicole Abboud-Shayan of WordRake, rounded up these highly recommended marketing and business development books written by lawyers that will elevate your law firm marketing efforts. Take a look at the list and let me know which books are your favorites.
Are there other books that you recommend? If so, please share in the comments below. Thanks!
Once I figured this out, everything started to click!
Mitch
My thoughts on meeting client expectations as a lawyer, or business owner, based upon my 2020 experience and, what I see happening in 2021.
What do you think? What would you add or disagree with? Just curious.
Nothing better than spending an hour with trial lawyer Eric D. Anderson. Thank you for being you!
#law #communication #persuasion
Join me for a quick beach run and chat…
This week I’m sharing several new posts and interviews to help people who are working from home because of the Coronavirus. For those of you who are professional speakers and event planners, there are several resources for you too. Please share with those who could use this information. Thanks!
AgoraPulse video interview (Coronavirus, speakers and working from home) with AgoraPulse, Mike Allton, Jennifer Watson, Erin Gargan King and Brian Fanzo
CORONAVIRUS, CONFERENCES, AND LIABILITY- Tips for Speakers, Event Holders, and Attendees (blog post) via Mitch Jackson
COVID-19: Navigating the Coronavirus as a public speaker (podcast) with Ryan Foland
8 Tips for Working From Home (Twitter thread) via Mitch Jackson
Social Media Agency and Speaking Legal Issues (video interview) with Jim Fuhs and Tim Sohn
Casual Friday’s Podcast- Coronavirus business update (podcast) with Tyler J. Anderson of Casual Fridays
9 Legal, Business and Entrepreneurial Tips to Help You Start and Build Your Online Business (blog post) by Mitch Jackson
California employer/employee Coronavirus employment rights- Top 10 questions and answers
In 2020, my team and I are going to continue pursuing the same two goals we’ve been focusing on for the past 34 years.
GOAL #1: To provide top-notch personalized legal solutions specifically tailored to each client to help get the exact results they’re looking for.
GOAL #2: To create raving fans by providing an exemplary client experience while executing the first goal.
Sound interesting? Want to learn more?
Well, right now while I’m running, I’m listening to the SocialPros podcast interview of marketing expert and business growth strategist, David Meerman Scott, with the always impressive Jay Baer and Adam Brown. In this episode, David shows you how to leverage your relationships and social media to build a ‘Fanocracy’ for yourself. Give it a listen over the weekend
How to Use Social Media to Create a Fanocracy for your Brand
Because this approach to business is so powerful, I’d also order David and Reiko’s new book, “Fanocracy: Turning Fans into Customers and Customers into Fans.” I’ve got an early copy and can comfortably tell you that it’s going to be one of your favorites!
OK, that’s it for now. Have a great weekend and make each day your masterpiece!
The Continuing Education of the California State Bar (CEB) has invited me to be on their webinar to share the following presentation:
“How to Communicate Persuasively in Court and on Social Media”
We go live next Wednesday, November 13th (Noon Pacific | 3 pm ET | 8 pm London). The FREE registration link is RIGHT HERE!
Good trial lawyers know that giving a great opening statement or a compelling closing argument involves more than merely sharing the facts and evidence. They know that to build trust and be persuasive, they must weave the facts and evidence into an interesting and sometimes entertaining story that, in the end, adds meaning and value for everyone in the courtroom.
Connecting with others and building your business, especially when using social media, involves the same strategy. During this live video, I’ll show you how to do all of this, and more, to connect in court and on the social media platforms to build new relationships and close more deals.
It would mean the world to me if you register, watch and also share with your friends.
Thanks!
Mitch