Moving forward in 2021, I can’t think of a more powerful, effective and needed legal marketing approach than COMMUNITY BASED MARKETING.
Why?
Because after all we’ve all been through because of COVID-19 this past year, everyone wants to get back to connecting and gathering with others in our local communities. We all miss human to human interactions and activities in our home towns. Helping your community do this, the right way, will not only provide value to those you care about, but it will also help raise your reputation and brand above all the noise. It will show that you care!
Earlier today, my special guest on Clubhouse was Anneke Kurt Godlewski. Her ideas and presentation on Community Based Marketing are the best I’ve ever seen on this topic. Compliment these offline approaches with online digital amplification, and you have powerful tools that most lawyers have never even thought about. Anneke’s ideas can forever change how your firm is viewed in your local community for years to come.
For those of you who were unable to make today’s Clubhouse Room, no worries. Just for you, I’m sharing this earlier live video interview I had with Anneke that covers everything we talked about earlier today on the audio only Clubhouse app.
In the future, and to avoid missing other great interviews (99% of them ARE NOT recorded for future viewing), get updates and stay connected here.
Make today your masterpiece!